Imagine

if you could...
track, analyse, and graphically visualise all competitor key messages, clinical findings, and scientific statements, in real-time

With PLATO you can see who is saying what, when, where, how, and to whom – with exceptional clarity.

View and analyse all messages through a graphical message tree, and instantly drill down behind any message to view all the supporting data.

Rank the level of competitor message noise and impact through analytical scales that differentiate between ‘factual’ and ‘inferred’ messages.

Easily recognize areas of message similarity, differentiation, or potential conflict, and identify clear opportunities to boost your communication plan.

PLATO allows you to look at the world of key messages and scientific statements with new eyes, in real-time, from any angle you want.